Tag Archive for ‘Ads’

How to Run Pi-Hole on Your Mac ➝

I’ve had installing and testing Pi-hole on my to do list for a few months and finally had a chance to give it a try tonight. I used this guide from iMore to get it running on our Mac Mini home server using Docker. I won’t be able to use it on our whole network, though, unfortunately.

I work from home with WordPress.com users and don’t want to use any ad blocking on my work machine, which will cause pages to look different on my end compared to what the user sees. At the moment, I have it setup on each of our Apple TVs, but in practice that doesn’t appear to block as many ads as I was hoping for — I tested with YouTube and Crackle, both displayed ads as per usual.

So I guess I’ll have to think a bit more about what exactly I’ll be using Pi-hole for and where I can integrate it into my setup.

➝ Source: imore.com

Search Ads for Competing Products ➝

A great collection of links and quotes from Michael Tsai. Apparently Google lets companies purchase ads on search results using a competitors’ brand name as the keyword. The folks at Basecamp were essentially forced to purchase ads for their own name in order to prevent competitor’s ads from being listed above their own, organically high ranking homepage.

➝ Source: mjtsai.com

Google Adds Advertisements to Mobile Maps App ➝

From Google’s Inside AdWords weblog:

Relevant ads on the Google Maps app can now appear at the bottom of the screen after a user performs a search. They include a title, ad text, and a link to get directions.

I’m sure this is exactly what users want. Why would anyone use Apple’s Maps app when you can see ads in Google’s?