Apple Acquires Workflow ➝

Matthew Panzarino, reporting for TechCrunch:

Apple has finalized a deal to acquire Workflow today — a tool that lets you hook together apps and functions within apps in strings of commands to automate tasks. We’ve been tracking this one for a while but were able to confirm just now that the ink on the deal is drying as we speak. […]

Workflow the app is being acquired, along with the team of Weinstein, Conrad Kramer, Ayaka Nonaka and Nick Frey. In a somewhat uncommon move for Apple, the app will continue to be made available on the App Store and will be made free later today.

I couldn’t be happier for the Workflow team. They’ve built one of the most innovative applications for iOS and grown it into an absolutely essential piece of any iOS power user’s arsenal.

I would typically be concerned about the app’s future in situations like this. But Workflow will continue to be made available in the App Store, for free, and this has me hopeful. I expect subsequent versions of the app to have access to much more powerful actions with APIs that aren’t available to third-party developers.

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