Microsoft: We Need a Phone as Good as the Surface Line ➝

Aaron Souppouris, writing for Engadget:

Speaking to Twit’s Windows Weekly show, Microsoft’s Chief Marketing Officer (CMO) Chris Capossela has admitted that the company’s latest Windows Phones are not enough to reverse the ailing platform’s fortunes. Describing the flagship Lumia 950 as simply “solid,” he told host Leo Laporte and Microsoft journalists Mary Jo Foley and Paul Thurrott that the company has a lot more work to do before it can persuade people to “move from an iPhone to one of [Microsoft’s] phones.”

I would love to see more serious competition in the mobile OS market, but it just feels like it’s too late for Microsoft to catch up.

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