MacRumors reports that Apple may be putting an end to the “Get a Mac” campaign.
It now appears that Apple has finally pulled the “Get a Mac” campaign from its site, redirecting the page to an expanded “Why You’ll Love a Mac” page highlighting five key marketing points for Macs in comparison to PCs: Better Hardware, Better Software, Better OS, Better Support, and It’s Compatible.
Apple’s extensive gallery of “Get a Mac” ads has also been removed from the site, with the URL similarly redirecting to the “Why You’ll Love a Mac” page.
This also likely signals the end of the “Get a Mac” TV ads as well. These ads are funny and enjoyable to watch, but are an easy target for criticism of the Mac platform. I just hope that the “Get a Mac” ads are replaced with iPhone or iPad-style ads that show what Macs can actually do.