AT&T on iPhone Tethering and Verizon Ads ➝

Matt Hamblen in a Computerworld report from Monday:

AT&T today reiterated its plans to offer tethering on the iPhone, but again gave no date when that might happen — more than a year after the carrier first said tethering would be coming “soon.”

Asked just when that would be, a spokesman said in an e-mail: “We plan to offer tethering on the iPhone but have not announced a date.”

AT&T’s 3G network has been the target of Verizon’s recent “There’s a map for that” ads. AT&T has filed a lawsuit against Verizon claiming that the ad campaign is misleading. AT&T has also issued a public response on their website saying that, not only does AT&T’s 3G cover 75% of the population, but that EDGE covers over 96% of the population.

While AT&T does have a point, EDGE can be used for data transfer, it doesn’t offer the best user experience.

iPhone Tethering May be a 2010 Thing

Update 11/19/09: Engadget is reporting on Verizon’s reply to AT&T’s public response. They said:

AT&T did not file this lawsuit because Verizon’s “There’s A Map For That” advertisements are untrue; AT&T sued because Verizon’s ads are true and the truth hurts.

This is getting interesting, I’m glad these companies are finally (at least pretend) competing. By the way, I’m glad Engadget finally did a redesign. It looks pretty good, especially compared to that mangled mess of a design that they used to have.

Matt Hamblen of Computerworld, reports that the judge has denied AT&T’s request to stop Verizon’s latest AT&T slamming ads from airing. Now, AT&T has started airing their own ad that appears to be a direct reply to Verizon’s. AT&T has published the ad, “Side by Side,” on YouTube.

Update 11/24/09: MacRumors reports that Apple has joined the AT&T/Verizon spat with ads of their own. Both ads showcase AT&T’s network’s ability to transfer data while on a call. A strong argument indeed.

Update 12/4/09: The Business Insider reports that Verizon and AT&T have decided to stop lawsuits against each other regarding Verizon’s “There’s a Map for That” ads. This of course doesn’t end their spat, Verizon has already released another commercial that calls the iPhone “digitally clueless.” I have a feeling this is going to go on for quite sometime and hopefully we’ll end up with two better companies when the dust eventually settles.