Initial Charge is written and produced by Michael Rockwell and focuses on Apple products, mobile applications, the web, and other geek-related topics.

Photo by Rebecca Mood


If you’d like to share your comments, ideas, or suggestions about the site, I’d love to hear them. Whether it’s a technical problem, a typo, a suggestion for a review, or just a thought you’d like to share, please send them my way.

You may direct your correspondence to desk@initialcharge.net or get in touch on Twitter by way of mention or direct message @initialcharge.


Initial Charge is primarily written and produced using my 64GB, space gray iPad Air 2 — a device which singlehandedly changed the way I work. Before acquiring the iPad, the site was mostly produced on my 11-inch MacBook Air — which is now only used in workflows that include images or heavy use of Transmit. The machine features a 128GB SSD, 4GB of RAM, and a 1.8GHz Intel Core i7 processor.

A great deal of writing and administrative work is also performed on my 64GB, space gray iPhone 6s. A review of the device can be found here.

iOS Applications

Screenshots of my iOS home screens are regularly published on Twitter @initialcharge and retweeted @mdrockwell.

Mac OS Software

Server Software

Initial Charge is hosted by Media Temple.

Articles are published using WordPress. The design is inspired by the langer.tumblr theme for Tumblr and is built upon a theme originally designed by Karsten Kuhnen. In addition to the nearly standard WP Super Cache, Initial Charge uses several excellent WordPress plugins, including VaultPress by Automattic, Benjamin Stein’s BirdFeeder for WordPress, Yinjie Soon’s DF-Style Linked List, Joseph Dolson’s WP to Twitter, Stephen Granade’s WP FancyZoom, and Justin Blanton’s Slugger+ and CF Setter.

Stats are tracked using Shaun Inman’s Mint and RSS feeds are synchronized using Fever.

Web Standards

Initial Charge makes every attempt to adhere to web standards. The site’s markup is written in valid HTML 5, its layout uses valid CSS, and its syndicated feed is valid RSS.